Dutch electronic music DJ/producer Hardwell has partnered with the Netherlands' leading luxury lifestyle brand BALR. to create the ultimate DJ backpack. Founded in 2013, BALR. has been making the lifestyle of professional athletes and artists accessible to everyone and now with the joint collaboration of undoubtedly one of Holland's biggest DJs, Hardwell, people worldwide have the opportunity to live the life of a DJ BALR.
With a range of high end apparel, accessories and travel products, the BALR. brand covers all aspects of life. Counting many world class athletes and artists among its clients, the renowned Dutch fashion brand is now proud to officially announce the arrival of Hardwell as an official BALR. Bringing his insight and preferences on what makes the ideal DJ backpack, Hardwell has worked close with BALR.'s team of in house designers to craft a bag that will become the quintessential travel item for any artist, or non artist, seeking that refined mix of style and substance.
Whether jetting off for headline shows at mega festivals such as Ultra Music Festival Miami and SunBurn Festival in India, or navigating his way around North America on board the official Revealed Tour Bus, Hardwell's road life is one that consumes an exhausting amount of his annual diary. As such he demands to be in possession of a backpack that is as hard wearing as it is useful, whilst being stylish at the same time. It's an issue that many artists, including Hardwell, have faced many times over. With the arrival of the official BALR. x Hardwell bag, that need is no longer a problem because this official ultimate DJ backpack has it all!
The official BALR. x Hardwell DJ backpack is available now via: www.balr.com/backpack-by-hardwell